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ATP ties up with OFX through 2027

Top-tier men’s tennis’ ATP has struck a commercial deal with OFX, the foreign exchange services provider, until the end of 2027.

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Sky Italia opts to keep UEFA club competition rights exclusively

Sky Italia, the dominant Italian pay-TV operator, will broadcast European soccer’s UEFA club competitions exclusively on its platforms next season after choosing not to open it up to free-to-air coverage.

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France and Salt Lake City set to secure 2030, 2034 Winter Olympics

The International Olympic Committee’s (IOC) executive board has formally recommended the French Alps and Salt Lake City (US) as hosts for the Winter Olympic Games in 2030 and 2034, respectively.

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Monaco to debut on record 2024-25 Formula E calendar

Formula E, the all-electric single-seater motor racing series, has unveiled a record race calendar for its 11th season and several new locations. 

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FIFPRO takes legal action against FIFA over expanded Club World Cup

The European arm of FIFPRO, the global labor union for professional soccer players, has launched a legal challenge against the sport’s international governing body FIFA over the revamped Club World Cup...

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FIFA to manage Asia media rights in-house, Infront now an advisor

FIFA, soccer’s world governing body, will sell its media rights directly in the Asian market for the first time under a new strategy but has retained the Infront agency as an advisor in selected...

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Successful FIBA 3×3 Europe Cup Qualifier in Copenhagen Despite Challenging...

Last weekend, the Danish Basketball Federation hosted the FIBA 3x3 Europe Cup Qualifier in Copenhagen. Despite challenging weather conditions, the organisers successfully moved Saturday's games...

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DAZN DACH extends Ligue 1 rights, expands deal into Switzerland

Following a tie-up in Germany, Austria, and Switzerland with Italian soccer’s top-tier Serie A, global streaming service DAZN has unveiled a deal in the same trio of countries with France’s Ligue 1.

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UEFA seeks to reach new commercial heights through Euro 2024

After successfully hosting the 2006 FIFA World Cup, the stage is set again for Germany as the 2024 UEFA European Championship rolls into town.

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Premier Padel in multi-year title sponsorship deal with Qatar Airways

Qatar Airways, the state-owned national airline carrier, has struck a deal to become title sponsor of the international Premier Padel tour (run by Qatar Sports Investments).

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Liberty Global takes controlling Formula E stake through WBD deal

Liberty Global, the major US media group, has increased its stake in the Formula E all-electric motor racing series to a controlling 65% by snapping up shares held by media and entertainment Warner...

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Fox ousts NBC to secure 2025 IndyCar rights

US media giant Fox, operator of the Fox Sports group of linear pay-TV networks, has agreed a new deal to become the exclusive broadcaster of IndyCar, the country’s elite-tier series of open-wheel motor...

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RFEF lands Silbö Telecom deal before Euros opener

The Royal Spanish Football Federation (RFEF) governing body has announced a new four-year sponsorship deal with telecommunications firm Silbö Telecom ahead of the start of the 2024 men's UEFA European...

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SunGod adds ECB to sponsorship portfolio

The England and Wales Cricket Board (ECB) has today announced a new partnership with UK eyewear manufacturer SunGod. 

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Ineos cycling hires former World Rugby exec Hill as commercial director

Former World Rugby and Manchester United executive Tom Hill has been named as the new commercial director of the Ineos Grenadiers UCI WorldTour pro-cycling team.

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Castore maintains Premier League presence with Everton

Everton, of English soccer’s top-tier Premier League (EPL), have agreed a new kit deal with UK sportswear brand Castore, in what has been called a club-record partnership.

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British Basketball League has license terminated as creditors step in

The UK’s British Basketball Federation (BBF) governing body has announced that it has terminated Basketball League Ltd’s (BLL) license to operate the country’s top-tier of professional basketball, the...

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IOC to vote on launch of Olympic Esports Games

The International Olympic Committee (IOC) will vote next month on the creation of a new Olympic Esports Games that IOC president Thomas Bach has said the Olympic body hopes will become the peak of...

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Kuaishou secures Paris 2024 on-demand, short-form media rights

Chinese short-form video content creation and social platform Kuaishou has secured a selection of Chinese broadcast rights to the Paris 2024 Olympic Games from state media company and rightsholder...

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Qatar Airways and UEFA extend deal as Euro 2024 gets underway

Qatar Airways, the state-owned national airline carrier of the Gulf state, has unveiled the extension of its official airline tie-up with European soccer’s governing body UEFA.

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